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Galley · story grade

Your story, graded

25 / 100
https://citizenmatters.in/how-chennais-third-master-plan-can-tackle-climate-risks/
Fix this firstThe story is under 300 words. Desk · depends

Quality against reach

Quality is what the page shows of the reporting: byline, named sources, depth. Reach is how well it is set up to travel: timing, demand for the topic, the site's standing. Read it as a guide to where effort pays, not a traffic forecast.

Potential
45
Quality
64
Reach
35
29 pt · held back

Quality 64, reach 35: good journalism that is not set up to travel · low potential

Where it can be found

Discover
58
Google News
72
Google Search
51

For your desk

Changes an editor or reporter makes in the CMS.

The story is under 300 words.

Why it matters to readers. Readers from search find too little to answer their question.

Desk · depends

→ If there is more to tell, add background, a quote or the key number; a brief can stay short.

The headline is too long; Google cuts it off.

Why it matters to readers. Readers see a clipped headline and can't tell what the story is about.

Desk · 2 min

→ Write an SEO headline under 65 characters; the page headline can stay.

Some photos have no description for blind readers.

Why it matters to readers. Screen-reader users hear nothing where the photo is.

Desk · 2 min each

→ Fill in each photo's alt text: one sentence on what it shows.

No named expert or official is quoted.

Why it matters to readers. Readers want to see who stands behind the facts.

Desk · depends

→ If the story makes claims, quote a named person with their role.

For your web team

Site changes. Most are made once and fix every story.

More than one line is marked as the main heading.

Why it matters to readers. Screen-reader users can't tell which line is the headline.

Web team · 1 hour

For your web team
Technical term
multiple <h1> elements
What to change
Keep one <h1> for the headline; make logo and widget titles <h2> or <div>.
Example
<h1>Headline</h1> … <h2 class="widget-title">Most read</h2>
How to check it's fixed
View source of any story and search <h1: it should appear exactly once.

11 of 18 checks passed.

Send to your web team

Every web-team item, as one checklist to copy, email or print.

For the web team — https://citizenmatters.in/how-chennais-third-master-plan-can-tackle-climate-risks/

[ ] 1. multiple <h1> elements  (once for the whole site; 1 hour)
    Problem: More than one line is marked as the main heading.
    Change: Keep one <h1> for the headline; make logo and widget titles <h2> or <div>.
    Example: <h1>Headline</h1> … <h2 class="widget-title">Most read</h2>
    How to check it's fixed: View source of any story and search <h1: it should appear exactly once.

[ ] 2. consent-management platform (CMP)  (once for the whole site; 1 day)
    Problem: Trackers load with no sign of a consent banner.
    Change: Add a consent platform that holds trackers until the reader agrees.
    Example: Load the analytics tag only after the consent platform reports agreement.
    How to check it's fixed: Open the site in a private window: a consent banner should appear before anything else.

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Where to go next

Galley looks at one story. These look further:

Frontmatter →
After publication: finds the stories whose quality outran their reach.
Dispatch →
How your channels carry your stories.
The Audit →
The whole masthead in one view, not one story at a time.

All OnlineJourno tools →

Graded by Galley · onlinejourno.com

That was one story.

After publication, Frontmatter goes through everything you publish with the same checks and finds the stories whose quality outran their reach.

See Frontmatter →